Facebook's Q3 Widely Viewed Content Report: in a first, none of the top 20 posts broke platform rules; sources detail Meta's latest fight against spammy content (Jeff Horwitz/Wall Street Journal)

Jeff Horwitz / Wall Street Journal:
Facebook's Q3 Widely Viewed Content Report: in a first, none of the top 20 posts broke platform rules; sources detail Meta's latest fight against spammy content  —  Third-quarter content report shows only one in the top 20 posts qualified as engagement bait  —  What's Behind Social Media Spambots and Can They Be Stopped?